Move Me
ROLE
Site design + build
INDUSTRY
Environment
YEAR
2024
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Tina Tesch-Myers is dedicated to helping families reduce plastic and chemical exposure in their daily lives. She wanted a website reflecting this, that would offer resources and guidance to create healthier home environments and protect the planet.
Objectives
- Effectively educate users on the effects of plastics and chemicals
- Encourage individuals to make small, sustainable changes that positively impact health and the environment.
- Highlight resources such as DIY recipes and tips to support sustainable living
- Clearly layout services that will guide users who need help to work with the founder on personal solutions
- Provide access for users to subscribe to a group of like-minded individuals for support
Objectives
- Effectively educate users on the effects of plastics and chemicals
- Encourage individuals to make small, sustainable changes that positively impact health and the environment.
- Highlight resources such as DIY recipes and tips to support sustainable living
- Clearly layout services that will guide users who need help to work with the founder on personal solutions
- Provide access for users to subscribe to a group of like-minded individuals for support
Storytelling
In lieu of presenting cold facts and complex ideas, I used a storytelling tactic to engage readers emotionally and help simplify the narrative. Taking visitors on a journey and helping the website feel more personal and inviting, motivating visitors to explore further.
Storytelling
In lieu of presenting cold facts and complex ideas, I used a storytelling tactic to engage readers emotionally and help simplify the narrative. Taking visitors on a journey and helping the website feel more personal and inviting, motivating visitors to explore further.